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Clay Shirky: Communities have strong upper limits on size because the members of a community are connected to one another which forms a many-to-many pattern and which sets a limit to how much communication can go on without altering the amount and type of messages radically. An audience, on the other hand, is typified by a one-way relationship between sender and receiver, and by the disconnection of its members from one another which means an audience can grow a lot bigger without any difference in communication.
Communities, Audiences, and Scale.
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Thursday, October 11, 2007



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